The product wizard walks you through building a new product one step at a time, validating each step before you move on. It adapts to the type of product you choose, so you only fill in what's relevant.
Step 1 — Product Type
Start by choosing how customers will buy the product:
- Standard — sold as-is, no decoration. Fastest setup, no print areas needed. Ideal for retail items and accessories.
- Customizable — customers design it themselves in the Design Studio. You define the printable areas; artwork is captured per order.
- Pre-Designed — you design it, customers buy it ready-made. You can start from an existing product or from scratch.
- Gang Sheet — a sheet of transfers sold by size. Choosing this leaves the product wizard and opens the separate gang sheet builder. See Gang Sheet Products.
You must choose a type to continue.
Step 2 — Details
Enter the core information:
- Name (required) and description.
- Sell price — must be greater than zero.
- Category, brand, and sourcing/cost details.
Step 3 — Variants
Define the colors and sizes you offer. Pre-designed products need at least one color, since the design is rendered onto each color's product photo.
Step 4 — Images
Upload product photos per color and view. For any product that carries artwork (customizable or pre-designed), each color needs a front photo — it's the Design Studio's canvas underlay and the base for mockups.
Step 5 — Print Areas
For customizable and pre-designed products, define where artwork can be placed on each view (front, back, sides). Standard products skip this step.
Step 6 — Review
Confirm everything, then create the product. You can jump back to any visited step to make changes before finishing.
Tips
- Pick the type first — it determines which steps appear.
- You can move backward freely; moving forward requires the current step to pass validation.
- Complete the images step carefully; missing front photos block artwork-bearing products.